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Kony2012 and its discontents: how much snark does it take to fix all the world’s solutions to the world’s problems?

So, Invisible Children posted a video (which video henceforward I shall refer to as “KONY 2012”) in order to develop awareness about a terrible person named Joseph Kony who has done some reprehensible things and is currently at large. One of the terrible things of which he stands accused is abducting children and pressing them into military service and/or sex slavery.

In response to aesthetic and rhetorical choices on the part of the film’s producers, all the people who think they’re smarter than you or too cool for school (or both) started tearing it down. Not from the right, mind you–this wasn’t a case of “who cares about African kids?” No, this is criticism from the left. There is a drinking game. This kind of nonsense is as nauseating as it is sophomoric. It’s snarky, and elitist, and counterproductive…and my people (by which I mean ridiculous, absurd intellectuals and/or academics) are to blame.

And while I’ve been annoyed by this dynamic in the past, this particular episode feels like the apotheosis of this idiosyncratic brand of annoyance, so I thought I’d take the opportunity to get down a few thoughts. Read the rest of this entry »

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